A website copywriter is the person who crafts the written content for your website. At Scribly, our account managers work with you to understand your business needs and objectives, then brief our web copywriting team to convey that key messaging to your audience through their copy. How to write website copy Speak to us about …
Website copy is exactly what you’d expect – written content that appears on a website. It’s typically designed to inform (think of the service pages on your website, the FAQs section or your blog posts), build a connection (say the About Us page on your website or the testimonials sections), and persuade (like the key …
While you can trust us with your landing page copy, we’ll leave the design to you. However, we have learnt some tips and tricks along the way of what makes a good landing page. Here’s what you need to ensure:
There’s no point having a great landing page if no one can find it. Your landing page copy should take SEO best practices into consideration. Make sure you’re targeting a unique set of relevant keywords, the copy is short and snappy, the design is user friendly, and you have clear CTAs throughout.
Use Scribly’s landing page services! But also, here are some tips on how to write a landing page: Use clear calls-to-action: Your landing page should have a clear and prominent call-to-action (CTA) that tells users what they should do next. A big shiny button usually does the trick.
Much like a salesman in a showroom, a landing page is designed to convert visitors into leads or customers. It is usually a standalone page on a website that is created for a specific marketing or advertising campaign, and is designed to capture the visitor’s attention and persuade them to take a specific action, such …
If you’re asking yourself that question – you’re asking the right question. From providing educational content to establishing thought leadership, and promoting products to increasing brand awareness, a blog can be used by businesses in so many great ways. On top of that, it can support your SEO efforts and help drive traffic to your …
In the marketing world, a blog post is an article that is published on a website or online platform. If you want to see some examples, check out Scribly’s blog. Blog posts are typically around 1000-words long, though can obviously be shorter or longer. They cover a wide range of topics, including business news, tutorials, …
Starting a blog isn’t as simple as writing a few hundred words and posting them to your website. You need to have a blog content plan in place, with focused, researched and optimized articles ready to be published each week. Of course, it takes a lot of time and effort – so Scribly’s blog writing …
There’s no right or wrong answer here. 800 words is a good base line but it really depends on the type of blog and its aim. Though, we will say that the longer a blog is, the more information it offers users, and the more educational it is. Our advice? Create an outline for your …