Our latest articles.

What is evergreen content

What is evergreen content?

In content marketing, we all know the importance of keeping to a regular posting schedule and ensuring there is always new content going up across all of your platforms. This is particularly important for social media marketing, helping you to boost brand awareness, build trust, and drive engagement. However, when it comes to search engine …

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Crafting Content, a content marketing podcast by Scribly

As consistent as the Subway bread smell

Crafting Content – A content marketing podcast from Scribly Crafting Content Episode 5: As consistent as the Subway bread smell The fifth episode of Scribly’s “Crafting Content” podcast is here! In this new content marketing podcast, we share insights, top tips, and real-world examples to help you develop your content marketing skills. Continuing on our …

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Why is content marketing so important

Why is content marketing so important?

Content marketing is one of the best ways for brands to make a valuable connection with their audience. While advertising seeks to sell, content marketing helps a brand establish its voice and identity, build trust, and develop relationships. While the end goal remains generating leads and making sales, content marketing focuses more on the journey …

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Content marketing trends to keep in mind for 2024

Content marketing trends to keep in mind for 2024

Every year, content marketing trends evolve and what works in the SEO world changes. With the rate of technological advance, the introduction of new tools like AI, and the ever-changing whims of the algorithms and customer tastes, you can’t stand still for a minute when it comes to marketing. So, with the end of the …

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Crafting Content, a content marketing podcast by Scribly

National Donut Day is irrelevant

Crafting Content – A content marketing podcast from Scribly Crafting Content episode 4: National Donut Day is irrelevant The fourth episode of Scribly’s “Crafting Content” podcast is here! We share insights, top tips, and real-world examples to help you develop your content marketing skills in this new content marketing podcast. Continuing on our “common content …

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Content agency vs. freelancer Which to choose

Content agency vs. freelancer: Which to choose?

In today’s increasingly digital world, traditional marketing strategies just don’t cut it anymore. And the best part is, they don’t have to! When it comes to creating a strong brand identity, getting you noticed, and boosting sales, there is no better tool than content marketing.  Creating informative, high-value content to share with your audience has …

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https://open.spotify.com/episode/4Gw8cP32po4mGKCj9GGd4u

The big hairy SEO beast

Crafting Content – A content marketing podcast from Scribly Crafting Content episode 3: The big hairy SEO beast The third episode of Scribly’s “Crafting Content” podcast is here! We share our vast knowledge in this new content marketing podcast that offers insights, top tips, and real-world examples to help you develop your content marketing skills. …

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Scribly's content marketing podcast, Crafting Content. Episode 2: Don't Flood Google

Don’t flood Google

Crafting Content – A content marketing podcast from Scribly Crafting Content episode 2: Don’t flood Google Ready to listen to the second episode of Scribly’s “Crafting Content” podcast? This content marketing podcast has been created with the intention of sharing Scribly and our team’s vast amount of content marketing knowledge. Every episode will include insights, …

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