Scribly Content Team 
Every piece of high-value content you publish has the power to build your brand. Blogs, emails, social media, case studies — each one helps establish your personality and unique selling proposition (USP). Some pieces of content will be upfront about your USP: landing page copy, for example, or your classic ‘call to action’ at the …
“Building an in-house team that could produce content as good, and as quickly, as Scribly would have been prohibitively expensive – if not impossible. A complete “plug and play” setup like Scribly has been well worth it for us.” The story Andrew, founder of the small-but-mighty automation agency Luhhu, reached out to Scribly about a year …
A story about results as sweet as cheesecake! Cheesecake Labs is a digital development partner based in Brazil and serving clients all over the world. Experts in software development — and known for designing and building delightful digital experiences for their customers — the Cheesecake Labs team wanted to build their digital presence and share …
Empathetic thought leadership that drives real results. My Learning Hub understand the power of great content. Their tech-forward approach to learning and development delivers top-quality training content to workers in a broad range of industries. Armed with a learning management system (LMS) product that users loved, My Learning Hub needed to build a thought leadership …
How much time do you spend considering SEO when it comes to content? If you work in content creation — or you want your content to rank — then chances are, you consider it a lot. We trawl over keywords, agonize over density, and carefully consider metadata — and it’s worth it to tick the …
Keyword density was once the be-all and end-all of SEO content writing. Your website wouldn’t get a look-in unless you understood and implemented a winning keyword density strategy. That was until pesky black hat SEO tactics forced Google to change the rules of the game. So does keyword density still matter? And, if not, where …
We all know that there is a very fine line between written content that’s engaging, and articles that just make you want to hit the ‘back’ button. And with long-form articles, that tightrope can be even harder to balance. On one hand, long-form content is a great chance to go into detail, show expertise, or …
Is your content working for you? And we mean, really working? If you’ve been publishing online content for any length of time, you’ll know that blogs and articles have a certain lifespan (5 of the biggest food trends for 2018 isn’t going to be as relevant in 2021!). Traffic is usually highest just after posts …
Curating the perfect Instagram caption for your business’ profile is both time-consuming and difficult. There are character limits to think about, emoji choices, hashtags, tagging — all for just one post. So, if you’re trying to post daily, you can see how it can quickly become a chore. But don’t panic! There are so many …
In the same way that a great chef needs to be able to recreate dishes, a successful business should deliver regular messages that stick to a consistent voice, style, and tone. Why? Well, because consistency and trust go hand in hand! Whenever your business puts out an exceptional piece of writing — whether that’s a …