How to optimize a landing page

There’s no point having a great landing page if no one can find it. Your landing page copy should take SEO best practices into consideration. Make sure you’re targeting a unique set of relevant keywords, the copy is short and snappy, the design is user friendly, and you have clear CTAs throughout.

How to write a landing page

Use Scribly’s landing page services! But also, here are some tips on how to write a landing page: Use clear calls-to-action: Your landing page should have a clear and prominent call-to-action (CTA) that tells users what they should do next. A big shiny button usually does the trick.

What is a landing page? 

Much like a salesman in a showroom, a landing page is designed to convert visitors into leads or customers. It is usually a standalone page on a website that is created for a specific marketing or advertising campaign, and is designed to capture the visitor’s attention and persuade them to take a specific action, such …

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