If you’re creating copy for a website, you likely need it to be optimized for search engines – that’s where copywriting meets SEO. You want your content to not only persuade the reader, but satisfy search engine ranking factors to improve your website’s rankings and drive more traffic to your site.
SEO copywriting should be of the highest quality, include relevant keywords, use internal and external links, feature optimized meta data, and more (we won’t reveal all our secrets).
